Sony Redefines Home Entertainment with the World's First HDTV Powered by Google TV

The following information is true and accurate at the time of publication.
NEW YORK, October 12, 2010 - Furthering the company's leadership in the connected TV space, Sony today introduced Sony Internet TV, powered by Google TV -- the world's first television with the ability to watch HDTV, enjoy apps, and browse the Internet seamlessly on one device.
The combination of Sony's hardware and engineering expertise and Google's understanding of open software provides a unique user experience, merging multiple content sources in one easy-to-use interface. From broadcast to streaming video from the Internet, Sony Internet TV offers the ability to quickly search and watch content from wherever, whenever.
"Sony Internet TV is the world's first HDTV that combines the big-screen impact of television and full Internet search to deliver an unrivaled entertainment experience," said Mike Abary, senior vice president of Sony's Home Division. "Finally, you can seamlessly search your favorite TV programs and web sites on the same screen, at the same time."
"We are very proud to be the pioneers of this new entertainment category by delivering the world's first true Internet TV experience," added Bob Ishida, senior vice president, corporate executive, and president of Home Entertainment Business Group, Sony Corporation. "Sony Internet TV creates value by introducing new and compelling ways to enjoy a variety of content."
Featuring both integrated television models and a Blu-ray Disc™ player, Sony Internet TV is powered by Google TV.
It is built on the Android platform, runs the Google Chrome browser and includes a powerful Intel® Atom® processor offering the ability to quickly search across Internet and television content for easy access to entertainment and information.
The models also feature Dual View, allowing users to watch television while tweeting about what they're watching, checking their fantasy football scores, or finding related content on the web.
They also deliver a truly personalized entertainment experience with the ability to bookmark content for easy access and add applications from the Android™ Market (coming in early 2011). The models feature Sony's premium streaming service "Video On Demand powered by Qriocity™" as well as pre-installed apps including CNBC, Napster, NBA, Netflix, Pandora®, Twitter, and YouTube™.
The intuitive hand-held RF QWERTY keypad remote incorporating an optical mouse makes it easy to navigate content, type in search terms, and control the TV's user interface. Additionally, select mobile devices such as an Android phone, can control the TV with an app that will be available for download from the Android Market later this fall.
Built-in Wi-Fi makes it easy to connect to home broadband networks to access web content. Additionally, Sony Internet TV is ready for the future and is fully upgradable through system updates.
Sony Internet TV easily connects to select HD DVR devices from Dish Network to include previously recorded content in the search results and control DVR functionality from the set's user interface.
Sony Internet TV Line
Featuring four LCD HDTVs with Google TV built-in, the Sony Internet TV line includes the 24-inch class NSX-24GT1 ($599.99), the 32-inch class NSX-32GT1 ($799.99), the 40-inch NSX-40GT1 ($999.99), and the 46-inch NSX-46GT1 ($1,399.99).

Sony Internet TV Blu-ray Disc Player
The Sony Internet TV Blu-ray Disc™ player with Google TV built-in, NSZ-GT1 ($399.99), also allows users to enjoy all of the powerful features of Google TV on their existing HDTV.

Sony Internet TV and the Sony Internet TV Blu-ray Disc Player are currently on pre-sale at SonyStyle online store and BestBuy. They will be available for purchase at Sony Style on October 16 and at Best Buy shortly after.

Sony Internet TV product images can be found at http://news.sel.sony.com/en.

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SONY AND CONSERVATION INTERNATIONAL TO BRING NEVER-BEFORE-SEEN 3D WILDLIFE PHOTOGRAPHY TO BIODIVERSITY CONVENTION

Sony Corporation (Sony) and Conservation International (CI) have teamed up to bring compelling wildlife photography in 3D to over 14,000 delegates at the United Nations Convention on Biological Diversity (COP10) taking place over the next two weeks in Nagoya, Japan. The 3D images can be viewed at the "Sony 3D Kiosk" in the CI booth located at the Nagoya Congress Center.

Since 1995, CI and Sony have worked together to make global biodiversity accessible to audiences worldwide. This year, in addition to digital cameras, camcorders and editing equipment, Sony provided CI with NEX-5 interchangeable lens digital cameras with 3D capabilities to enable CI photographers to capture some of the first-ever 3D images. "We are proud that Sony's cutting-edge imaging technology is playing a meaningful role in CI's work surrounding the conservation of biodiversity by delivering rare photos and video footage of this beautiful planet to people all over the world," said Hidemi Tomita, General Manager of Corporate Social Responsibility, Sony Corporation. "We are confident that Sony, and particularly our 3D technology, will further contribute to the field of biodiversity conservation."

"We are thrilled to have Sony bring Conservation International's wildlife photography to life with their amazing 3D technology," said Yasushi Hibi, Vice President for Asia Policy for Conservation International Japan. "This new technology serves both as a tool for scientific documentation and as a means of raising awareness amongst viewers by vividly portraying the natural environment Conservation International aims to protect."

Using Sony's 3D technology, CI's President Dr. Russ Mittermeier and photographer John Martin traveled to Suriname's Central Nature Reserve - a protected area of the country that has rarely, if ever, been visited by humans in modern times. While there, Martin was able to photograph dense rainforests, often difficult to portray with traditional photography, in 3D significantly improving the image viewing experience. Because the forests of Suriname play an important role in mitigating the effects of global climate change, CI and Sony hope that bringing these 3D images to the conference will inspire attendees to support the conservation of biodiversity all over the world.

Sony's 3D technology was also used to capture still images of Brazil's biologically diverse area of Pantanal. The Pantanal is the world's largest wetland and has the highest concentration of fauna in the Americas. CI sent Brazilian photographer Luciano Candisani, who has a long history of working in the open plains of the Pantanal, to experiment with how 3D could portray life in the region with a fresh perspective. As COP10 attendees will see, the results are captivating. Sony and CI will continue to explore how 3D photography and video can help achieve conservation results.

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